Creative Tech Europe 2024

Create. Automate. Optimise.


Jeremy Wintroub

EVP, Creative Operations & Content Studios


Jeremy Wintroub is EVP and Global Head of Production Strategy where he leads the development and execution of creative operations, production strategy, and production delivery strategy. Wintroub joined ICP after a nearly 20-year career at NBC Universal where he was most recently VP, Head of Creative Operations at NBCU’s Streaming Unit, Peacock. Over the course of his career, Wintroub built and operated creative operations and production teams leveraging a mix of internal talent, emerging technology, and the world's foremost partners and agencies. At ICP, Wintroub’s role responds to a growing demand for scaled marketing and commercial content strategies powered by personalization, customization, automation, and delivery at scale in a connected infrastructure supporting supply, production, and distribution.