DAM New York 2024

DAM and the Digital Experience

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Jonathan Wear

Sr. Manager of Digital Assets

Flowers Bakeries, LLC

Jonathan has been architecting and administering DAM programs since 2005, developing a successful discipline for integrating data management and digital asset management. Jonathan brings over 20 years of extensive experience driving technology advancements and efficiencies across a diverse set of industries including building systems for award-winning broadcasting at NASCAR Media Group, billion-dollar big box retail at Academy Sports + Outdoor, groundbreaking research at California Academy of Sciences and streaming films and series for Imagicomm Entertainment.

Jonathan is currently building a new digital asset management and product information management program as one toolset for Flowers Foods, to expedite product assets and data to the digital shelf.