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DAM Sydney 2024

The Art and Practice of Managing Digital Media

Chris Lang

DAM Librarian

University of New South Wales (UNSW)

Chris is the DAM Librarian at UNSW Sydney where he is responsible for managing the organisation's digital asset management system, rolling it out to over 1200 staff since 2021. During this time Chris has overseen its growth to encompass all faculties and divisions, establishing metadata protocols and training standards, migrating assets from legacy platforms and websites, and conducting regular system audits to drive continual improvement. He has led a cooperative approach with the university's marketing, archives and digital teams to improve the asset lifecycle.

Chris’s career has spanned prospect research and management in philanthropy, audience research and marketing in the museum sector, and IT.

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