DAM Sydney 2024

The Art and Practice of Managing Digital Media

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MarTech and the Role of AI

November 7, 16:30 AEST

This session focuses on the role of AI in optimising marketing technologies and processes. 

Covering how AI is integral to:

  • Shaping the future of MarTech
  • Streamlining operations
  • Accelerating and applying marketing outputs

Speaker

Euan Ferguson

Medibank

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Hilton Sydney

What others say

It is refreshing to see that the issues Digital Asset Managers face around the world are indeed universal. Events such as these provide an avenue for DAM professionals to discuss challenges and share solutions. By remaining platform agnostic in these sessions, Henry Stewart provides a place for safe and honest discussions.

Shane Appleby
Queensland Art Gallery & Gallery of Modern Art

HS DAM events are definitely a great learning opportunity about DAMs and other related subjects. Each lecture focuses on different topics and ways of integrating DAMs to different fields. Looking forward to other events such as these.

Alizsa Lynn Franco
Cultural Center of the Philippines

The DAM Asia-Pacific conference by HS Events exceeded my expectations. The presenters were very generous and informative and the space was welcoming and inclusive for all levels of DAMS practitioner. Thank you again. 

Lee-Anne Raymond
Museums Victoria