Given the many challenges and constraints creative ops managers need to overcome on a regular basis, it’s easy to fear the new and lean on the old. In this talk, Cheryl will uncover some hidden dangers of strict adherence to project management guidelines in today's evolving world of AI and emerging technologies.
Through real-world case studies and valuable lessons learned from Sony and currently Apple Marcom, this session will help you:
- Obtain stakeholder buy-in for the right tools that promote real-time and customizable views into your team’s work
- Avoid costly development and onboarding of inflexible tools
- Integrate new processes simply and seamlessly by identifying and leaning on common through lines across your business
- Differentiate between project management practices to enforce and ones to modify or eliminate
- Purposefully challenge the status quo without leaving your swim lane
- Equip yourself with tips and techniques to define your project management practices in recurring scenarios to successfully make impact efficiently and consistently