So, you have a cabinet full of hard drives and content at agencies, plus you can’t find where the photoshoot is archived? Sounds as if it’s time to explore implementing a cloud-based storage solution.
That’s exactly what Clinique is doing with the aim to implement a streamlined workflow and technology which will drive faster turnaround times throughout the creative process. And it will encourage content reuse and user adoption that will support sales and customer engagement.
Join Charlotte Brown, Director of Digital Asset Management at Clinique as she shares why and how to establish a workable MAM platform and the benefits for all stakeholders.
