Masterclass in Creative Operations – Series 2

Jesse Krinsky is the founder of In Focus Consulting, where he helps in-house creative teams transition from reactive cost centers to strategic partners. With over 20 years of experience across agencies, production companies, academia, and in-house teams (including senior roles at Thermo Fisher Scientific and The Economist Group), he has worked alongside creative leaders navigating the full spectrum of operational chaos: endless revision cycles, fragmented intake, frustrated (and frustrating) stakeholders, talent retention, and more.

Jesse holds an MBA from Boston University and approaches creative operations as a business discipline, not just a craft. Through In Focus Consulting, he equips creative teams with the frameworks, language, and organizational tools to build influence and drive lasting change. He also hosts the Creative Ops Compass podcast, where he and his guests tackle the operational, organizational, and business challenges that in-house creative leaders face every day.