DAM New York 2024

DAM and the Digital Experience

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Engaging Customers With Visual Storytelling: How Lastminute.com inspires and converts with stunning omnichannel experiences powered by DAM

October 23, 4:10 PM EDT

For brands leveraging visual storytelling through images and videos, intelligent DAM solutions are essential to ensure visual assets are consistently transformed, adapted, and optimized for delivery.

In this session, Cloudinary and Lastminute.com share their collaborative journey in integrating DAM to enhance media appearance, manage their organizational source of truth for a growing library of 100+ million visual assets, and optimize media for faster site load speed, improving page speed by 40%.

Hear how these AI-powered DAM capabilities deliver a different, better approach to elevating your brand’s visual storytelling